What is B2C data cleansing, and why is it important?

B2C data cleansing identifies, corrects, and removes inaccurate or outdated consumer records. Accurate data ensures campaigns reach active customers, reduces wasted spend, and maintains GDPR, DMA, and ICO compliance.

How does Integra perform B2C data cleansing?

Integra combines automated checks with manual verification, cleansing, enhancing, and suppressing consumer data. Records are checked against goneaways, deceased, and unsubscribed individuals, ensuring GDPR-compliant, contactable datasets.

What types of consumer data are included in the cleanse?

Datasets include household addresses and consumer contact details. Data can be segmented by region, postal code, or demographics. Suppressed records can be flagged or removed according to campaign requirements.

How often is customer data cleaned and updated?

Data is refreshed continuously with daily validation, postal updates, and suppression file checks, ensuring B2C campaigns use verified, actionable customer information.

Can customer data cleaning improve campaign ROI?

Yes. Clean, verified data reduces undeliverable mail, wasted resources, and customer complaints. Businesses save thousands per campaign and achieve higher engagement by targeting live, accurate contacts.

Is your data compliant with GDPR and UK regulations?

Yes. All cleansing processes follow GDPR and UK compliance frameworks, with secure suppression handling, encryption, and audit trails.

Can B2C data cleansing be integrated into CRM and marketing systems?

Yes. Cleaned and enhanced data is supplied in formats compatible with major CRM and marketing automation platforms for seamless integration in postal or telemarketing campaigns.

Do you offer suppression coverage for goneaways and deceased records?

Yes. Proprietary suppression files combined with major UK suppression products ensure lists remove or flag goneaways, deceased individuals, and unsubscribed contacts, protecting brand reputation.

Can you handle large-scale B2C data cleaning projects?

Yes. Integra handles datasets containing millions of records, delivering clean, compliant, and actionable customer data for multi-channel campaigns at scale.

Why choose Integra for customer data cleaning?

Integra offers end-to-end B2C data cleansing with proven ROI, full suppression coverage, GDPR compliance, fast turnaround, and actionable insights, ensuring high campaign performance and brand trust.

Access high-quality B2B data and give a boost to your campaigns

Q: Can I target specific industries or company sizes with your B2B data?

Yes. Our business-to-business lists can be segmented by industry sector, job role, company size, and more. Whether you’re targeting SMEs or large enterprises, we’ll tailor the B2B data lists to meet your exact campaign needs.

Q: Do you offer custom B2B email lists?

Absolutely. Our B2B email lists are not off-the-shelf. We build custom databases to match your audience criteria, ensuring you get relevant, responsive sales leads that align with your goals.

Q: What’s the difference between B2B data and B2C data?

B2B data is focused on businesses and their decision-makers, such as managing directors, marketing managers, or IT buyers. B2C data, like our home movers or property data, targets individual consumers. At Integra, we offer both types depending on your audience.

At Integra Data Solutions, we understand that every successful business development campaign starts with reliable data.

That’s where we come in. As one of the UK’s trusted providers of B2B data solutions, we help you pinpoint and connect with the right decision-makers; quickly, compliantly, and effectively.

With a comprehensive B2B data service, we help businesses like yours target the right customers, drive engagement, and convert more leads. Our business-to-business email lists offer a tailored approach, providing high-quality business contacts across various industries. Whether you’re targeting SMEs or large corporations, our B2B data lists give you access to the decision-makers, key contacts, and leads that matter most to your business.

Our B2B data services

Are you looking to boost the effectiveness of your sales or marketing campaigns? Properly curated, collected and GDPR-compliant B2B data can be the boost your campaign needs to start returning some impressive numbers.

Targeted B2B email lists

We understand that generic databases don’t get the results you need. That’s why we focus on precision and building B2B data lists that match your exact audience profile, from industry and location to company size and seniority level.

Custom B2B data solutions

Our B2B data solutions are designed to be flexible and scalable. We work with you to understand your business goals and create bespoke B2B data lists that help you identify and target high-value prospects. From lead generation to customer acquisition, our data-driven solutions help improve sales conversions and ROI.

Stop wasting time on unreliable contact lists. Gain access to trustworthy, accurate, and fully compliant B2B data that delivers results for your business.

Why choose Integra Data Solutions’ B2B data lists?

Unparalleled accuracy

Custom solutions for every business

Full transparency & support

Unparalleled accuracy

Custom solutions for every business

Full transparency & support

How does it work?

Step 1: discovery and exploration

Share your goals, and we’ll provide a tailored B2B data solution.

Step 2: custom data sourcing

We’ll identify and source the most relevant B2B data lists for your needs.

Step 3: data delivery & integration

Get your business-to-business email lists, sales leads, and data sets delivered straight to your team, ready to use in your marketing campaigns.

Step 4: support & reporting

Monitor campaign performance and get expert insights to continually improve your outreach.

FAQs

What is a B2B email database?

A B2B email database is a collection of verified business contact details. It typically includes names, job titles, email addresses, and company information that helps you reach key decision-makers within organisations. Our UK-based B2B data services ensure that every contact is accurate, relevant, and ready to help you grow your sales pipeline.

How do you ensure your B2B data is GDPR compliant?

Integra Data Solutions works with over 100 GDPR-compliant data sources and also owns much of the data we supply. We offer comprehensive data management, due diligence checks, and even act as Data Protection Officers (DPOs) for some clients, so your marketing stays compliant every step of the way. We go beyond compliance with regular audits, data cleansing, and permission-based collection methods that make our compliant B2B data amongst the most trusted in the UK.

Can I target specific industries or company sizes with your B2B data?

Yes. Our B2B data lists can be segmented by industry sector, job role, company size, region, and more. If you’re looking to target a niche audience or specific decision-makers, our B2B data solutions give you the control to refine your campaigns and increase ROI.

Do you offer custom B2B email lists?

Absolutely. Our bespoke B2B data services are built to your exact criteria — so you get the contacts that align perfectly with your objectives. Whether you’re after marketing-qualified leads or sales-ready prospects, we’ll provide a database that delivers results.

How fresh is the data in your B2B sales leads lists?

We continuously update and cleanse our B2B databases to ensure accuracy. Because we own most of our data and partner only with trusted UK data providers, you receive business sales leads that are reliable, up to date, and ready to act on.

What’s the difference between B2B data and B2C data?

B2B data focuses on business contacts — including managing directors, marketing managers, IT leads, and procurement heads — while B2C data targets consumers directly. At Integra, we specialise in UK B2B data solutions that help you connect with influential decision-makers across industries.

What makes Integra a trusted B2B data provider in the UK?

We’ve been in the industry for over 30 years, helping clients across marketing, retail, finance, and other sectors. Our reputation is built on quality, compliance, and customer success. From tailored B2B data services to GDPR consultancy, Integra delivers everything you need to generate growth from your data.