Drive high-performing campaigns with real-time UK movers insights
Timing is everything in marketing — and few moments are more powerful than when someone moves home.
With Integra’s Home Movers Data, you can reach people at a pivotal life stage: either preparing to move or settling into a new property. Whether you sell sofas or insurance, pizza or broadband, this is your chance to connect with consumers who are ready to buy.
We provide accurate, GDPR-compliant data on UK home movers, updated regularly and segmented by stage, location, and intent — so you can tailor your messaging and drive stronger results.
Services
If your campaigns rely on reaching motivated buyers, home movers data gives you a powerful edge. Here’s how we help:
Pre-movers and recent movers
We identify both those preparing to move and those who’ve just moved in — giving you two key windows of opportunity. From address updates to new household purchases, our mover data captures this intent.
Geographic and lifestyle targeting
Target movers based on location, property type, move date and lifestyle factors. Whether you’re looking to reach urban professionals or growing families, we can help you segment and tailor your campaigns for relevance.
GDPR-compliant, UK-based data
We’re one of the UK database companies that owns and vets the data we supply. Our Home Movers Data is fully GDPR-compliant, ethically sourced and rigorously maintained — giving you both performance and peace of mind.
Postal campaign activation
Target home movers with timely, relevant postal campaigns. We’ll help you integrate home mover insights to ensure your message lands in the right place at the right time.
Why rely on Integra’s Home Movers Data to boost your campaign?
Our data goes beyond simple address changes. We help you tap into the lifestyle and behavioural cues that signal real buying intent — making your campaigns smarter and more relevant.
As one of the few UK database companies to own and control our data sources, we offer direct access to high-quality, up-to-date mover data without relying on third-party aggregators.
It’s not just about the data — it’s about what you do with it. We’ll help you integrate mover insights into your workflows, channels and systems to maximise value across every touchpoint.
We’ve supported marketing teams and agencies across the UK for over 30 years — delivering insight-led data that powers campaigns in retail, financial services, telecoms, utilities and more.
What kind of campaigns are our Home Movers data for?
Integra’s Home Movers Data is ideal for brands looking to:
Promote broadband, energy or insurance products to new residents
Sell household goods, furniture or white goods to recent movers
Send local welcome offers or home improvement services
Retarget existing customers at a new address
Build audience segments around key life changes
Whatever your sector, reaching movers early means higher engagement, better conversions and long-term customer loyalty.
FAQs
Home movers data is a specialist dataset that identifies people who are either about to move or have recently changed address. It’s sourced from property listings, change-of-address records, utility updates and other GDPR-compliant sources. At Integra, we combine multiple datasets and apply strict validation processes to ensure the data is accurate, timely and fully compliant with UK privacy laws.
A home move is a key life event that often triggers a wave of new purchases and service changes. People are more likely to switch broadband providers, take out new insurance policies, or buy furniture and appliances. With home movers data, your brand can engage with these consumers at the exact moment they’re open to new ideas — giving you a serious advantage in customer acquisition.
Our data is updated weekly and rigorously validated. We cross-check multiple sources and apply a blend of automation and human review to ensure accuracy. We also segment movers by pre-move or post-move stage, so you can align your messaging precisely to their journey. It’s this attention to detail that makes us a trusted name among UK database companies.
Yes. Our home movers database can be filtered by postcode, region, property type, number of bedrooms, income bands and more. You can even combine it with lifestyle or behavioural data for sharper targeting — perfect for local marketing, premium products or personalised offers.
Absolutely. Compliance is baked into everything we do. We only source data from fully vetted providers and update it frequently to ensure it reflects the latest preferences and permissions. As with all our services, our mover data meets the requirements of UK GDPR and direct marketing rules — giving you a safe, responsible way to grow your reach. As one of the leading UK database companies, compliance with GDPR and other regulations is essential to us.
Our home movers data is particularly effective for:
- Utilities and broadband providers
- Home insurance and financial services
- Furniture, DIY and white goods retailers
- Estate agents and property-related services
- Local hospitality and service providers
If your business serves homeowners, tenants or new residents, this data gives you a vital edge in both acquisition and retention.
It’s simple. Speak to our team and tell us about your audience and goals. We’ll help you define your targeting parameters, build the right segment and deliver the data on your postal campaign. We can also support you with strategy and activation if needed.
Want to reach the right people, right when they’re ready to buy?
Get in touch today and discover how our Home Movers Data can unlock better results for your business.
INTEGRA DATA SOLUTIONS
Registered Office:
146 New London Rd
Chelmsford
Essex
CM2 0AW
Company Registration Number: 12145011
VAT Registration Number: 342 7318 09
ICO Registration Number: ZA670197