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UK Home Movers Data

Reach UK home movers, the moment they are ready to buy

A house move triggers a wave of spending: broadband, energy, insurance, furniture, home improvement. Integra identifies who is moving, before and after the move, and hands you a campaign-ready audience you can send this week. Because every mover is linked to the property and household behind them, you can target far more precisely than a plain mover list allows.

Speak to an expert → See how movers connect to the wider data
100,000+ movers a monthPre-move and post-moveDaily refreshGDPR-compliant
Speak to a data expert
See the volume available for your area. No commitment.

GDPR compliant. B2B data processed under Legitimate Interest.

100k+movers a month
3 core stages
Daily refresh
~100 property variables
Two windows of opportunity

Two windows of opportunity

Pre-movers: people who have listed or are preparing to move. Reach them while they are choosing suppliers for the new home.

New movers: people who have just arrived. Reach them while spending is highest and loyalties are still up for grabs, within the window where roughly £12bn is spent on home-related purchases from one month before to one month after a move (YouGov).

See how the join works →
A family mid-move, boxes at a UK front door. Warm and real.
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A family mid-move, boxes at a UK front door. Warm and real.

Target with precision, because it is joined to the address

Refine the audience far beyond the fact that they moved.

Location, down to street and property type
Tenure: owner-occupier vs renter, sellers vs buyers
Property attributes and household composition
Move stage and approximate move date
Land it in your campaign, and your systems
Ready-to-send fileEmailDirect mailMeta and digital matchCRM or CDP feed

Address-level accuracy keeps direct mail tight and waste low.

A UK street of mixed housing, or a mover timeline visual: pre, on, post.
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A UK street of mixed housing, or a mover timeline visual: pre, on, post.

Get your list, fast

01

Free count

See the volume available for your criteria. No commitment.

02

Sample records

Check the quality before you buy.

03

We trial it first

We trial the audience for you, then you send.

Start with a list. Grow into always-on.

From a single campaign to a live, triggered feed.

One-off list

Perfect for a single campaign or a test.

Monthly mover feed

100,000+ fresh movers every month, so your pipeline never runs dry.

Triggered and integrated

Movers flow straight into your CRM or CDP, firing campaigns the moment a move is detected.

Connected intelligence

Add property, household and business layers for propensity modelling and lifecycle marketing.

Trust and provenance

Data you can trust and trace

Our mover data is built from property listings, change-of-address records, utility updates and other GDPR-compliant sources, then validated and refreshed continuously. Every record carries its source and date, and stale records are removed. Our data comes from trusted, regularly updated and compliant sources.

Source on every fieldSource, date and confidence, auditable rather than a black box.
Consent and suppressionApplied before data reaches you. TPS and CTPS screened live.
Continuously refreshedUpdated against official UK sources, not a fixed annual cycle.
GDPR-compliantB2B data processed under Legitimate Interest.

Who it is for

Teams that win or lose at the moment of a move.

Broadband and energyInsuranceFurniture and homewareHome improvement and tradesEstate agents and removalsUtilitiesFinancial servicesTelecoms

Home Movers Data, common questions

What is home movers data?
A specialist dataset identifying people about to move or who have recently changed address, sourced under GDPR-compliant terms.
How many UK movers can I reach each month?
Integra adds 100,000+ pre- and post-move records a month, segmentable by location, property type, tenure and move stage.
When is the best time to target a mover?
From about one month before to one month after the move, the window when most home-related spending happens.
Can I match movers to my own customer data?
Yes. Because the data is linked at address level, it enriches your first-party records and powers lookalike and propensity models.

Get a free mover count

See the volume available for your area, or book 15 minutes to plan your mover programme.

Speak to an expert →Plan a mover programme